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January 09, 2007
5:30PM - 8:30PM
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Annual GM Breakfast
December 04, 2006
7:30AM - 9AM
The Four Seasons Hotel Boston
200 Boylston Street
Boston, MA
"The Winning Call"
$30.00 Members $45.00 Guests

"The Winning Call"

Whether on a sales call, a networking call, or a chance meeting, the first moments spent with a prospect are often the most critical ones. Today we will explore how to attract and sustain interest when meeting a potential prospect through the use of our "Personal Elevator Pitch." We will discuss how to inspire curiosity by using words that persuade, quickly and effortlessly.
  • Gaining interest and curiosity on the first call
  • How to call high and stay there
  • The power of rapport building
  • How to get around gatekeepers
  • Words that persuade, and words that you should never use

    Professional Biography of M. Jeffrey Hoffman,
    Founder and CEO at Basho Strategies

    M. Jeffrey Hoffman is a highly sought-after motivational speaker and management consultant to Fortune 500 companies who founded Basho Strategies, Inc. in 2002. The company has since grown into a multi-million dollar international sales training firm with over 100 corporate clients worldwide. The author of "The Practice of Greater Sales(tm)" and "The 5-15-50 Principle(tm)," Jeff's unique management style has merited numerous awards and national press recognition, including Finalists for the 2006 American Business Award for Best U.S. Sales Trainer and the 2006 Selling Power Sales Excellence Award for Sales Education Leader of the Year.

    He has lectured and trained thousands of executives, entrepreneurs, graduate students, and sales professionals in his unique methodology throughout the Americas, Europe, Asia, and Australia. His client roster includes Bank of America, Symantec Corporation, Deutsche Bank, Forrester Research, Dow Jones and Company, and Agilent Technologies. His program is now the exclusive educational component of the Global Sales Development Series at MIT's Sloan School of Management.


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